Why did Google acquire Admob?
Oh no! Advertising on my smartphone’s apps? To infiltrate Apple’s iphone? Hmm.
Image from Google’s press release; click to read the press release.
If you are a video producer, you know it’s been difficult to make money from selling your videos online. Advertising has typically been the only route to monetization.
Enter a new company, Dynamo.
Once Dynamo launches, anyone who owns a video they think people would pay for will be able to rent it to them via Paypal, for whatever amount of time they want, at whatever price they want, with no charges up front. The video owner immediately gets 70 percent of that revenue, while Dynamo will keep 30 percent — simple. Creators can set prices anywhere from $2 to $12 for viewing windows ranging from six hours to seven days.
But the main reason video creators of all stripes, be they independent, pornographic or whatever, might want to use Dynamo’s solution instead of or in addition to YouTube (both contracts are non-exclusive) is that they can control more of the user experience – everything from the domain name to the design of the website where their video appears.
Read More at Wired.com
There are many ebook formats. New services aim to simplify the complexity.
Both Scribd and and book publishing service Lulu support multiple devices including PC, smartphones and e-readers, and a variety of formats like ePub and PDF.
You can upload a file in any format and convert it to all other formats. So, your ebook reader and Kindle can both display your digital content.
Twitter Tips: 5 Ways to Get Retweeted
Helpful article by the author of The Social Media Marketing Book, Dan Zarrella. #1 – Time and day matter.
Author Kristin Burnham writes: What makes your tweets worthy of sharing? One Twitter expert explains the time of day when you are most likely to be retweeted, “magic” words and other tips.
2010 Browser share statistics are in.
In brief: Internet Explorer is dropping (even with IE8), Google Chrome is growing, and Firefox is dropping.