{"id":60,"date":"2010-07-16T04:39:48","date_gmt":"2010-07-16T04:39:48","guid":{"rendered":"http:\/\/paulgurney.com\/whats_new_blog\/?p=60"},"modified":"2011-03-19T04:42:13","modified_gmt":"2011-03-19T04:42:13","slug":"intrusive-consumer-tracking-technologies","status":"publish","type":"post","link":"https:\/\/paulgurney.com\/whats_new_blog\/2010\/07\/intrusive-consumer-tracking-technologies\/","title":{"rendered":"Intrusive consumer-tracking technologies"},"content":{"rendered":"<p>Are you aware of how large the site tracking industry is growing? <a href=\"http:\/\/online.wsj.com\/article\/SB10001424052748703977004575393173432219064.html?mod=WSJ_hp_mostpop_read\" target=\"_blank\">WSJ             reports<\/a> about intrusive consumer-tracking technologies:<\/p>\n<blockquote><p>The 50 [sample] sites installed a total of 3,180             tracking files on a test computer used to conduct the study. Only             one site, the encyclopedia Wikipedia.org, installed none. Twelve             sites, including IAC\/InterActive Corp.&#8217;s Dictionary.com, Comcast             Corp.&#8217;s Comcast.net and Microsoft Corp.&#8217;s MSN.com, installed more             than 100 tracking tools apiece in the course of the Journal&#8217;s test.<\/p><\/blockquote>\n<p>The companies that placed the most tracking tools were          Google Inc., Microsoft. and Quantcast Corp.<\/p>\n<p>* * * *<\/p>\n<p>Some of our web clients need analytical visitor tracking tools, which are not used          to build consumer profiles but rather to determine content popularity and effectiveness of Adword          Campaigns and referral sources. They have not joined networks like Quantcast          to track <em>all<\/em> of your activities across other websites.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you aware of how large the site tracking industry is growing? WSJ reports about intrusive consumer-tracking technologies: The 50 [sample] sites installed a total of 3,180 tracking files on a test computer used to conduct the study. Only one site, the encyclopedia Wikipedia.org, installed none. Twelve sites, including IAC\/InterActive Corp.&#8217;s Dictionary.com, Comcast Corp.&#8217;s Comcast.net &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/paulgurney.com\/whats_new_blog\/2010\/07\/intrusive-consumer-tracking-technologies\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Intrusive consumer-tracking technologies&#8221;<\/span><\/a><\/p>\n","protected":false},"author":55,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21,18,22],"tags":[],"class_list":["post-60","post","type-post","status-publish","format-standard","hentry","category-consumer-rights","category-search-engine-optimization","category-security"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p415hC-Y","_links":{"self":[{"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/posts\/60","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":1,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/posts\/60\/revisions"}],"predecessor-version":[{"id":61,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/posts\/60\/revisions\/61"}],"wp:attachment":[{"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/media?parent=60"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/categories?post=60"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paulgurney.com\/whats_new_blog\/wp-json\/wp\/v2\/tags?post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}